The New Yorker:

A new wave of shops has made its mark across the country—and shaken New York’s bagel scene out of complacency.

By Hannah Goldfield

A few weeks ago, after a rare earthquake in New Jersey sent tremors through New York, giving the denizens of the five boroughs a mild shock and an immoderate jolt of self-importance, a writer named John DeVore posted the following on X: “i know nyc isn’t the first city to ever experience an earthquake but imagine how los angelenos would react if they, one day, suddenly, ate a delicious, fresh bagel in their city.” It’s an old joke, not least because Los Angeles has lately grown rich in bagels—bagels that some New York transplants insist are actually good, bagels that have earned accolades from even the New York Times, which dared publish, in 2021, an article titled “The Best Bagels Are in California (Sorry, New York).”

I wouldn’t go quite that far, but to write off bagels made outside of New York would be a mistake—not only because there are plenty of great ones to be eaten elsewhere but because New York’s bagel culture, until recently, was growing rather stagnant. I’m hardly the first to note the broad downward spiral of New York bagels, which were first made by Ellis Island-era Jewish immigrants from Eastern Europe and, in the course of the twentieth century, began to assimilate. Once uniformly small, dense, salty, and malty—traditionally, the dough is boiled in water and barley malt syrup before baking—bagels surpassed doughnuts in popularity in the U.S. but also evolved to look more like them, becoming sweeter, paler, and softer. Even in New York, they’ve attained obscene new forms (see: the rainbow bagel), adopted increasingly outlandish flavors, such as French toast (what cinnamon-raisin hath wrought!), and grown ever more puffy as traditional methods of hand-rolling gave way to high-output mechanization. Despite popular claims about the quality of municipal water or baking altitude, the science of bagel-making is not about terroir but, rather, about context: every bagel reflects the tastes of the people it exists to serve.

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